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Personalized jewelry is being given even more of a, well, personal touch thanks to Brittany Leigh Jewelry. Instead of purchasing a run-of-the-mill word or name necklace at one fashion shop or another, people can now visit this Etsy shop for a custom design that takes cues straight from the shopper. That is because the design of the word is based on their own handwriting.

Founded by Brittany Isenberg, a jewelry designer based in Rochester, New York, Brittany Leigh Jewelry uses sterling silver and gold to create necklaces, bracelets and more. According to Oh Gizmo, "The idea came to her when her grandmother passed away." She reveals, “I wanted it to be happy, and beautiful, and capture the essence of my grandmother. I found her handwriting translated all of these things in a wonderful way.”