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Breckenridge Brewery 'Truth in Beervertising' Parody Campaign

By: Katherine Vong - Published: • References: breckbrew & adage
There have been many beer advertisements and campaigns that have gone viral over the years, and now Breckenridge Brewery is poking fun at them with its 'Truth in Beervertising' campaign, which consists of parody videos telling consumers the "truth" about the messages in the commercials.

Remember the Dos Equis 'Most Interesting Man in the World' campaign? Well Breckenridge Brewery has created a parody for that (shown here) called 'Least Interesting Man in the World,' which is pretty uninteresting but sort of amusing too. This ad will be airing on Super Bowl Sunday but only on Denver's Fox affiliate network KDVR, says AdAge.

Breckenridge Brewery has also created a 'Find Your Couch' parody, which mocks Corona's 'Find Your Beach' campaign. Visit Breckenridge's website to see all of the parody videos from its Truth in Beervertising campaign. Stats for Honestly Boring Brew Ads Trending: Older & Chilly
Traction: 1,180 clicks in 141 w
Interest: > 3 minutes
Concept: Breckenridge Brewery
Related: 73 examples / 56 photos
Segment: Neutral, 18-55+
Comparison Set: 27 similar articles, including: action hero beer ads, freakish facial hair beer ads, and post-holiday beer ads.