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Record-Breaking Marathon Attempts

The Breaking2 Race's Athletes Plan to Finish in Under Two Hours

— May 6, 2017 — Lifestyle
If everything goes right, the Breaking2 race will be an historic moment in the cannon of modern athletics. Thought up by Nike, the race is specifically designed such that its three professional runners will be able to finish in under two hours: a barrier that for decades has been thought totally unbreakable.

The history of running is littered with the fragments of broken barriers. Regardless of the distance, most times that were previously unthinkable have gone on to be beaten. Roger Bannister shocked the world by running a sub-four-minute mile and Jim Hines famously broke the 10-second 100 meter dash barrier to win Olympic gold, but the 2-hour marathon has always been the barrier that seemed permanently out of reach.

For some perspective: as it currently stands, the fastest ever marathon time was run by Dennis Kimetto in the 2014 Berlin Marathon, at 2:02:57. That seems mighty close to beating two hours, but then look at the next two closest records: 2:03:03 (Kenenisa Bekele at Berlin in 2016) and 2:03:05 (Eliud Kipchoge at London in 2016). Those three times, the fastest ever run, are separated by just eight seconds in total. In other words, the two minutes separating athletes from a sub-two-hour marathon are massive, but the Breaking2 run hopes to surmount them.
Trend Themes
1. Breaking Barriers in Athletics - Opportunity for companies to innovate and develop new technologies to help athletes break records in various sports.
2. Pushing the Limits of Human Performance - Potential for industries to explore advancements in sports science and training techniques to optimize athlete performance and achieve new milestones.
3. Reinventing Traditional Beliefs - Opportunity to challenge existing assumptions in sports and explore innovative strategies to achieve previously unattainable goals.
Industry Implications
1. Sportswear and Athletic Apparel - Companies can develop cutting-edge performance wear and footwear technologies to enhance athlete speed, endurance, and overall performance.
2. Sports Equipment Manufacturing - Opportunity for companies to design and manufacture specialized sports equipment that can improve athlete performance and contribute to breaking records.
3. Sports Science and Training - Industry can invest in research and development to create groundbreaking training programs, methods, and technologies to optimize athlete performance and push the boundaries of human capabilities.
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