Rewards For Breaking The Law - Free Bluetooth Headsets From Headsets.com

Headsets.com is giving away free Plantronics Discovery 925 Bluetooth headsets to people who are arrested for talking on a cellphone (without a headset) while driving.

The authors at OhGizmo say that “only the first 734 offenders will get the headsets and the offer is valid for US residents only.”

This is a fine example of word-of-mouth marketing. A company does something stupid and the online world comps them some free advertising. You’re welcome Headsets.com.

Jawbone did a similar viral campaign, but they only offered a $20 price reduction for their headsets.

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