Cookie Run: Kingdom Taps 'BTS' for its Latest Update
Colin Smith — October 14, 2022 — Tech
References: cookierun-kingdom & venturebeat
'Cookie Run: Kingdom,' the popular gingerbread cookie-themed mobile RPG created by Devsisters, announced the 'Braver Together' update for Fall 2022. The main notable aspect of this update is the developer's new collaboration with BTS, the Korean pop star group that frequently tops charts internationally. BTS has grown to foster a massive group of online fans that call themselves the "Army," leading to frequent BTS inserts in other forms of pop culture.
In Cookie Run: Kingdom, BTS will be transformed into collectible gingerbread cookie characters that resemble the members of the band. These characters will be introduced through a brief story that sees the members of BTS transported into the world of Bangtan, the fictional world that the mobile game takes place in.
It is important to note that, to fully enhance and collect each member of BTS in Cookie Run: Kingdom, real money-based in-game currency may be required.
Image Credit: Devsisters
In Cookie Run: Kingdom, BTS will be transformed into collectible gingerbread cookie characters that resemble the members of the band. These characters will be introduced through a brief story that sees the members of BTS transported into the world of Bangtan, the fictional world that the mobile game takes place in.
It is important to note that, to fully enhance and collect each member of BTS in Cookie Run: Kingdom, real money-based in-game currency may be required.
Image Credit: Devsisters
Trend Themes
1. Celebrity-branded Mobile Game Collaborations - Collaborating with popular celebrities or musicians like BTS could be a disruptive innovation opportunity in the mobile game industry.
2. In-game Currency Monetization - Integrating in-game currency could be a disruptive innovation opportunity in the mobile game industry to increase revenue and generate profits.
3. Fictional World Building in Mobile Games - Creating unique fictional worlds like Bangtan in mobile games could be a disruptive innovation opportunity to increase player engagement and retention.
Industry Implications
1. Mobile Gaming - The mobile gaming industry could benefit from celebrity partnerships and in-game currency monetization strategies.
2. Entertainment - The entertainment industry could benefit from collaborations between popular celebrities or musicians and mobile game developers to reach a wider audience.
3. Fandom Culture - The fandom culture industry could benefit from the integration of fictional worlds like Bangtan into mobile games to increase engagement and community building.
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