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Waterproof Electric Shavers

Braun Series 9 Shavers Can Be Used Wet or Dry

— April 21, 2016 — Fashion
The Braun Series 9 9095cc Wet&Dry is an innovative electric razor that is completely waterproof. This means that it can be submerged in deep water, used in the shower and be fully washed to achieve a perfect clean.

As well as being versatile in where it can be used, the handheld shaver also boasts a flexible MultiHeadLock, which can be positioned in five different ways to allow more precision, especially for hard-to-reach areas of the face and neck.

The electric razor comes with a Clean&Charge Station, which uses alcohol to clean, charge, lubricate and dry the shaver at the press of a button. While the shaver can be rinsed under water, this system has been proven to remove 99.999% of germs that collect on the device. In addition to displaying the shaver's battery status and travel lock, the LED system on the front also provides an indicator of when the unit should be cleaned.
Trend Themes
1. Waterproof Electric Shavers - Disruptive innovation opportunity: Develop waterproof electric shavers that can be used in deep water, the shower, or fully washed for a perfect clean.
2. Multiheadlock Technology - Disruptive innovation opportunity: Create electric shavers with a flexible MultiHeadLock feature that allows for precise shaving in hard-to-reach areas of the face and neck.
3. Clean&charge Station - Disruptive innovation opportunity: Design shavers with a Clean&Charge Station that not only cleans, charges, lubricates, and dries the shaver, but also removes 99.999% of germs that collect on the device.
Industry Implications
1. Personal Care Products - Disruptive innovation opportunity: Introduce waterproof electric shavers into the personal care products industry to cater to customers who desire versatile and hygienic shaving options.
2. Electronics - Disruptive innovation opportunity: Incorporate MultiHeadLock technology into electric shavers to provide consumers with more precise and customizable shaving experiences.
3. Appliances - Disruptive innovation opportunity: Develop advanced cleaning and maintenance systems, like the Clean&Charge Station, for electric shavers in the appliances industry to enhance convenience and hygiene for users.
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