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The Saks Fifth Avenue Light Show Gets Shoppers in a Festive Mood

By: JDurhamII - Published: • References: youtube & thelifefiles
When it comes to pairing technology with advertising, Saks Fifth Avenue is pulling out all the stops with their projected display.

Seen in the featured video, Saks Fifth Avenue will be showing the 3D show at its flagship store in New York through January 6. The huge fashion house has used special effects shows to further the allure of their already established brand. The snowflake show also adds to the festivities this time of year. Stats for Projected Snowflake Shows Trending: Older & Average
Traction: 1,560 clicks in 201 w
Interest: > 3 minutes
Concept: USING ELABORATE EFFECTS IN ADVERTISING
Related: 83 examples / 64 photos
Segment: Females, 12-55
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