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Greg Ponesse
Bottled Water Might Be a Thing of the Past
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Bottled water is starting to lose its popularity on a number of fronts. Not only is it becoming expensive, pricing itself the same if not more expensive than soft drinks but its packaging and shipping water consumes energy and contributes to global warming.
Bottled water remains a bright spot for the beverage business. U.S. sales of bottled water rose by nearly 10 percent in 2006, according to estimates from Beverage Marketing Corporation provided to the International Bottled Water Association. Americans consumed about 8.3 billion gallons of bottled water last year - about 26 gallons per person.
Pepsi's Aquafina, the best-selling brand, and Coke's Dasani, which is second, are made from purified tap water. Nestle, the global leader, gets most of its water from spring sources; they are sold in North America under such regional brands as Ice Mountain, Deer Park, Poland Spring, Arrowhead, Ozarka, Zephyrhills and Calistoga.
(money.cnn)
Via: money.cnn
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