If you think these little page saving products are cute, you're going to love Bookjigs packaging. The bookmarks each have an adorable illustration applied to their main metal clip, and these images are expanded upon in the cardboard that mounts them.
Franklin Mill elaborated on the cat bookmark -- for instance -- by drawing a tree around it on the backing. The complete picture places the sitting kitten on a branch at the top, surrounded by birds and whimsical purple foliage. Squirrels, foxes, birds and monkeys have also been nestled in the middle of these delightful arboreal designs, while pandas, zebras and flowers have been set into different scenes. Bookjigs packaging is, however, consistently cute and expatiates on the endearing cartoon qualities of the product.
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Concept: Bookjigs Packaging
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Illustration Elaborating Branding
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