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BMW Group Furniture Infuses Ordinary Objects with Sleek Precision

By: Katherine Vong - Published: • References: designworksusa & thedesignblog.org
BMW Group furniture? It’s not often one thinks of the high luxury car brand and everyday furnishings at the same time, but the furniture designed by BMW Group DesignworksUSA is anything from ordinary.

The BMW Group furniture is actually street furniture, designed for Landscape Forms, a Michigan-based manufacturer of outdoor furniture. Made with the idea to enhance city centers and tourist destinations, the collection blends the precision, elegance, and slickness of the luxury BMW vehicle with the functionality and straightforward traits of ordinary objects. Featuring smooth lines, curves and a futuristic, steel look, the BMW Group furniture includes benches and seating, shelters, lighting and waste bins. Stats for Super Slick Street Furniture Trending: Older & Mild
Traction: 7,041 clicks in 273 w
Interest: 4 minutes
Concept: Super Slick Street Furniture
Related: 82 examples / 63 photos
Segment: Males, 18-55
Comparison Set: 30 similar articles, including: aggressive eco automobiles, 40 bench innovations, and woven metal furniture.