Blush Lingerie wants women to know that their 10â‚¬ panties might be the best investment of their life.
How? Glad you asked. According to the cheeky ad, the 10â‚¬ undies get you a man who will ask you to marry him. He will then get you a nice car, a yacht and a cool house. Eventually, you will divorce and end up with a big fat settlement. See?
It's silly (and sexist?), but the illustrations by Nadia Herbst might make you laugh.
The campaign was created by Glow ad agency, Berlin, Germany with creative director Johannes Krempl and art director Anthony Cliff.
Stats for How to Turn 10â‚¬ Lingerie into Millions
Trending: Older & Mild
Research: 2,827 clicks in 406 w
Interest: 4 minutes
Concept: How To Turn 10â‚¬ Lingerie Into Millions
Related: 31 examples / 24 photos
Segment: Females, 18-55
Comparison Set: 11 similar articles, including: supercomputer-controlled dresses, flat-pack camping stoves, and aquarium fern cubes.
How to Turn 10â‚¬ Lingerie into Millions
More Stats +/-
Flat-Pack Camping Stoves
Aquarium Fern Cubes
63 Talks About Government
Satellites for Good