Bloodvertising Edit
Red Cross Ad For Blood Donation

In a unique campaign for the Red Cross of Australia, the M&C Saatchi has created bloodvertising.  Instead of conveying a message through a typical sign, the inclusion of blood is the medium.  Unfortunately, this may just be a print ad.  With the word of mouth impact they’ll get, maybe we’ll see the campaign up the ante and put out some of these bloodvertising shock boxes.