No, these are not albinos or vampires. This is actually a pretty creative ad campaign for Off, a mosquito repellent.
The "Leave no blood for mosquitoes" message is delivered through the images of a woman, man, and boy who appear to be drained from blood, leaving nothing to attract the mosquitoes.
I like the concept, but the boy is creepy!
The campaign was created by Brazilian ad agency Giovanni+Draftfcb, Rio de Janeiro, with creative direction by Adilson Xavier, Ricardo John & Sidney AraÃºjo, art direction by Marcus Saulnier, and photography by Thelma Vilas Boas.
6,777 clicks in 328 w
More Stats +/-
Tarot Card Photography
Modern Surrealism Catalogs
Superhero Wrist Warmers
Irregular Opening Museums
Leave No Blood with Off Mosquito Repellent
By: mediterranean - Published: Apr 12, 2008 • References: adsoftheworld