#1 in Trends Become a Trend Hunter:   Login or Join Now   Add a Trend
Trends Logo
   ALL    Tech    Fashion    Sex    Pop Culture    Celebs    Ads    Business    Eco    Art & Design    Life    Luxury    Science    Bizarre   More [+/-]
Elsa BlaineElsa Blaine
 1,011 Trends
2,910,000 Views
1,027 Comments
Rockstar

SUBSCRIBE
Twitter Trends
Facebook Trends
Trend Report Newsletter
Trend Hunter TV
Trend Hunter Mobile
Trend Hunter RSS

One of Inc Magazine's Books of the Year Exploiting Chaos Cover
"If you're big, act small"
Tweet This

Bleeding Billboards Edit
Shocking Approach to Promote Road Safety in New Zealand

Digg this TrendStumble this TrendShare this TrendEmailthis TrendEmbed This TrendShare This Trend


Bleeding Billboards
Shocking Approach to Promote Road Safety in New Zealand
24
Related
Photos


Embed: The Latest Trends

Customize & Build Your Widget


Embed: This Video
Embed Video:
Customize Widget


Bleeding Billboards - Shocking Approach to Promote Road Safety in New Zealand (VIDEO)
Shocking Approach to Promote Road Safety in New Zealand
 Published: Jul 4, 09
 Views: 2,328

A bleeding billboard in New Zealand gets right to the point of road safety, although it may be somewhat of a driving distraction itself. The goal of the Papakura District Council’s campaign is to slow down speeding drivers when it rains and to encourage them to drive according to the road conditions.

Ad agency Colenso BBDO of Auckland developed the billboard with sensors that automatically trigger the blood to flow from the pictured little boy’s nose, ears and eyebrows.

The dripping billboard is kind of gory but sometimes it takes a bold, in-your-face approach to get the message across.

References:  adweek.blogs

Filed In: billboards,  lifestyle,  marketing,  unique






Related (Trend Slideshow OR 24 Photo Slideshow)

PLEASE BUZZ
Help our community grow by buzzing these posts:

Credit Crunch GiftsCredit Crunch Gifts


Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Bleeding Billboards or comment about Shocking Approach to Promote Road Safety in New Zealand.

Favorited by Sam A on Jul 5, 09

Welcome Back!

New? Sign-up FREE [+/-]

Username
Remember Me!
Password
Forgot your password?

Become a Trend Hunter

Already a Member? Log in HERE [+/-]
Username &
Portfolio URL		 TrendHunter.com/
Full Name
Password
Password Confirm
E-Mail Address
You will be sent a confirmation e-mail to complete registration.

 Subscribe to our FREE Weekly Trend Newsletter
         Privacy by SafeSubscribe
 I agree to the Terms of Service

Terms of Services

All messages posted at this site express the views of the authors, and do not necessarily reflect the views of the owners and administrators of this site. By registering at this site you agree not to post any messages that are copyright violations, obscene, vulgar, slanderous, hateful, threatening, or that violate any laws. We will permanently ban all users who do so.

We reserve the right to remove, edit, or move any post for any reason. Our terms of service are subject to change without notice. Potential changes could relate to the layout, content, and / or revenue sharing. Content added to Trend Hunter may be edited before publication and becomes property of Trend Hunter Inc. Trend Hunter Portfolios could be removed or banned at any time, which could occur due to copyright violation, click fraud, abuse of any of our rules or for any other reason.


Submit the word you see below:




TREND HUNTER is the world's largest trend spotting and cool hunting community. It is an explosion of cool trends and ideas, fueled by a global network of trend spotters and cool hunters. By tracking the evolution of cool, Trend Hunters stimulate creativity and generate breakthrough ideas.

About Us   Journalim Internships   Trends   Trend Reports   Tools   Store   RSS (98 Flavors)   Innovation Keynotes   Exploiting Chaos   Terms of Use   Tips / Contact     Join
0.3278 - Hosted by web1
Trends and Content Copyright © TREND HUNTER Inc. All Rights Reserved.
Bleeding Billboards