Brazil's BlackMagenta Uses Bright Colors, Animated Characters to Create
Brazilian graphic design company BlackMagenta uses a rainbow palette and cartoon-like characters to bring life to their work. Bright colors have been more and more prevalent in graphic design portfolios and ad campaigns.
The 80s were the heyday of multi-colored designs, and the 90s spent a good amount of time promoting muted neutrals. The 10s, however, are ready to bring back the color. Check out more of BlackMagenta’s work at the links below.
The 80s were the heyday of multi-colored designs, and the 90s spent a good amount of time promoting muted neutrals. The 10s, however, are ready to bring back the color. Check out more of BlackMagenta’s work at the links below.
Implications - With so many different styles emerging each day, consumers are only attracted to the most vibrant ones. Products that feature a bolder aesthetic appeal to shoppers who want to stand out with the purchases they make.







