Blackberry Pearl Edit
Finally a Consumer Blackberry

Finally, the world’s most functional e-mail phones have transformed into consumer delight.  The new Blackberry Pearl adds all the consumer features you’ve ever wanted into the performance packed Blackberry.  The Blackberry Pearl features a camera, state of the art messaging, and mp3 player, and way more.  Honestly, I don’t know why you didn’t already buy one.

PRESS RELEASE:
RIM Introduces the BlackBerry Pearl

Waterloo, ON - Determined to develop one of the smallest and lightest smartphones in the world while staying true to the iconic BlackBerry user experience, Research In Motion (RIM) (Nasdaq: RIMM: TSX: RIM) today announced its latest innovation in mobile handsets – the small, smart and stylish BlackBerry® Pearl™.

RIM is once again changing the mobile communications landscape. This feature-rich smartphone incorporates best-in-class technology that is remarkably small and incredibly easy-to-use.  The BlackBerry Pearl comes complete with digital camera, multimedia capabilities and an expandable memory slot for the first time, while continuing to provide the industry leading BlackBerry experience that users have come to love.

“The BlackBerry Pearl elegantly combines an incredibly small, stylish and full-featured smartphone with the gold standard in wireless email and the result is something special. Through the integration of hardware, software and service, we are able to deliver a mobile experience that stands apart in the industry. We are extremely excited to be launching this breakthrough handset and we look forward to rolling it out around the world with our carrier partners,” said Mike Lazaridis, President and Co-CEO, Research In Motion. 

Beneath its sleek and stylish exterior, which measures just 4.2” x 1.97” x .57” and weighs only 3.1 ounces, the BlackBerry Pearl is a quad-band GSM/GPRS and EDGE-enabled mobile application powerhouse delivering the fast performance of the latest generation BlackBerry handset platform. The built-in 64MB flash memory is now expandable with a MicroSD card, giving users plenty more storage for music, pictures, videos, and data files. 

An advanced and easy-to-use phone

The BlackBerry Pearl delivers exceptional phone quality with premium, easy-to-use phone features including Speaker Independent Voice Recognition for Voice Activated Dialing (VAD), support for polyphonic, mp3 and MIDI ring tones, and intuitive call management features such as smart dialing, conference calling, speed dialing and call forwarding.  It also features a speakerphone and Bluetooth® 2.0 for use with hands-free headsets, car kits and other Bluetooth peripherals such as a GPS receiver. BlackBerry Desktop Software synchronization via Bluetooth is also supported.

Email and text messaging on the go

With a helpful Setup Wizard, the unique “push-based” BlackBerry service comes to life giving users synchronized access to both personal and corporate email accounts with attachment viewing and the ability to manage multiple accounts while on the go*. The BlackBerry Pearl also comes with a newly enhanced version of RIM’s SureType™ QWERTY keypad technology that makes typing messages and dialing phone numbers quick and easy.  The handset is supported on BlackBerry Internet Service as well as BlackBerry Enterprise Server, with a new set of IT policy controls on the latter to allow IT departments to administer camera and expansion memory settings on corporate handsets.

Vivid display and intuitive navigation

Images appear incredibly vivid and crisp on the BlackBerry Pearl’s large, ultra-bright, high resolution (240x260) display. Built-in light sensing technology automatically adjusts the screen and keypad brightness for optimum viewing of emails and attachments, pictures, web pages, business applications and games in indoor, outdoor and dark environments.  The BlackBerry Pearl also introduces an incredibly intuitive user interface with a supple, responsive trackball that makes vertical and lateral scrolling fast and easy. Dedicated ‘menu’ and ‘escape’ keys on either side of the trackball along with context sensitive menus make navigation instinctive, smooth, and true to the BlackBerry experience. 

Digital camera - just snap and send

Featuring a 1.3 megapixel camera with built-in flash and 5x digital zoom, users can snap a picture and instantly share it with friends and family by email**, MMS or BlackBerry Messenger.  Photos can also be set as caller ID images, and can be easily transferred between the handset and a computer using the included USB cable.

BlackBerry Maps™ – quick and easy directions

BlackBerry Maps delivers maps and step-by-step driving directions quickly and conveniently. BlackBerry Maps works together with other BlackBerry applications, enabling users to send maps via email and launch maps from other applications including contacts in their address book.  BlackBerry Maps is currently available in North America only.

Built-in media player – for convenience and fun

The BlackBerry Pearl comes with a media player and stereo headset jack so users can enjoy their favorite music and videos on the go.  Music and video clips are delivered with rich sound and vivid color. MP3 and ACC music files and MPEG4 and H.263 video files are supported. 

Availability

The BlackBerry Pearl will be available from T-Mobile USA in the United States beginning September 12. It will also be available in October from Rogers Wireless in Canada and a variety of carriers in Europe. Availability in Asia-Pacific and Latin America is expected later this year.

For more information about the BlackBerry Pearl, please visit http://www.rim.com/newsroom/media/pearl.shtml orwww.BlackBerryPearl.com.

* Includes support for Microsoft® Exchange, IBM Lotus® Domino®, Novell® GroupWise® and most popular ISP email accounts.

** Requires minimum versions of BlackBerry Internet Service or BlackBerry Enterprise Server software.  Check with service provider or IT administrator for availability.

About Research In Motion (RIM)

Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information, including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third-party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (Nasdaq: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com.

Forward-looking statements in this news release are made pursuant to the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. When used herein, words such as “intend” and similar expressions are intended to identify forward-looking statements. Forward-looking statements are based on assumptions made by and information available to Research In Motion Limited. Investors are cautioned that such forward-looking statements involve risks and uncertainties. Important factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements include, without limitation, possible product defects and product liability, risks related to international sales and potential foreign currency exchange fluctuations, the initiation or outcome of litigation, acts or potential acts of terrorism, international conflicts, significant fluctuations of quarterly operating results, changes in Canadian and foreign laws and regulations, continued acceptance of RIM’s products, increased levels of competition, technological changes and the successful development of new products, dependence on third-party networks to provide services, dependence on intellectual property rights, and other risks and factors detailed from time to time in RIM’s periodic reports filed with the United States Securities and Exchange Commission, and other regulatory authorities. The Company has no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM, Research In Motion and BlackBerry are registered with the U.S. Patent and Trademark Office and may be pending or registered in other countries. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. RIM assumes no liability and makes no representation, warranty or guarantee in relation to third party products or services.