Eskimo's Black and Gold Branding Concept is Elegantly Ornate

By: Jana Pijak - May 22, 2015
References: fubiz.net
Eskimo's black and gold branding concept was created for Boid, an online magazine that opted for an opulent approach when it came to their promotional materials. Inspired by medieval imagery, Boid's business cards feature black and gold branding that is also translated through the web publication's brochures and other press tools.

Paying tribute to symbolic dragon creatures, Russian design studio Eskimo experiments with traditional printing techniques that are blended with a contemporary typeface. The result is a striking brand identity that embodies a luxe and exclusive air.

In addition to its medieval inspiration, this brand identity project is also surprisingly contemporary in its look. Its graphics are bold and eye-catching, blending together two striking elements that are translated through contrasting tones.