These Biscuit Boxes Show Ingredients Using Cookie-Made Pie Charts

By: Ady Floyd - Feb 23, 2016
References: northumbrianfinefoods & packagingoftheworld
These biscuit boxes designed by 'Robot Food' cleverly showcase the product and the ingredients using one simple image -- a cookie-made pie chart. In order to represent Prewetts' premium gluten-free cookies, each box is labeled with a cookie, which is divided into different sections to highlight the most important ingredients.

The design team was able to create logos for three cookie flavors, which included 'Chewy Oat and Raisin, Spicy Dark Chocolate and Ginger and Rich Triple Chocolate.' Each cookie image was then placed on a white background, paired with boldly-colored accents and light typography to ensure the focus of the packages were the cookies themselves.

With the popularity of gluten-free products continuing to captivate the attention of consumers, these biscuit boxes are the perfect way for the Prewetts brand to stand out among the competition.