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Bounce-Resistant Bras

This Bionic Bra Contracts to Minimize Breast Movement

— December 8, 2014 — Lifestyle
The Bionic Bra is a high-tech bra that adjusts to breast movement to provide the perfect amount of support. The bra was developed in response to studies that show that around one in five women avoid exercise because of breast-related issues such as pain, embarrassment about bouncing breasts and not being able to find a well-fitting sports bra. This effectively means 20% of women miss out on the health benefits of physical activity due to breast-related issues and concerns.

The Bionic Bra is integrated with high-tech customized fibers and sensing materials that detect when a women's breasts move more or move faster, and adjust their support accordingly.

The bra is also equipped with so-called 'artificial muscles' that receive messages from sensors, instructing the bra to contract to provide added breast support.

This bounce-resistant bra is currently in prototype stage and looks large and unsightly, but advanced 3D printing technologies mean the final product will be aesthetically pleasing.
Trend Themes
1. Smart Bras - High-tech bras that incorporate sensing materials to provide customized support present opportunities for innovations in the wearables industry.
2. Personalized Fitness Apparel - The development of a bra that can adjust to breast movement could lead to customized fitness apparel for women that adjusts to individual body movement and activity level.
3. 3D Printing in Fashion - The use of advanced 3D printing technology to create aesthetically pleasing final products pushes forward the innovations in fashion industry.
Industry Implications
1. Wearable Technology - The integration of sensing technology in bras presents an opportunity to revolutionize the wearable technology industry, especially in the design and development of smart clothing.
2. Fitness Apparel - Sports bras have long been a core part of fitness apparel, but with the development of the Bionic Bra, the industry may expand to include customized apparel for women that adjusts to individual physical activity levels and body movement needs.
3. 3D Printing - The use of 3D printing technology in fashion industries could be further developed to create wearable technology that is customizable, aesthetically pleasing, and functional.
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