The Bionda Castana SS14 ad campaign is not one's typical footwear campaign. In place of glistening gams and seductive stances, it is chicly composed. But these rather reserved poses don't take away from the sexiness of the shoes showcased throughout. In fact, there is a bit of a sexy secretary or teacher vibe to the images.
Shot by photographer Dima Hohlov in London, the Bionda Castana SS14 ad campaign stars model Kristina Salinovic. As though waiting patiently for someone, the brunette beauty is captured sitting in a variety of poses. Whether in a chair or on the floor, her sense of sophistication is never compromised. It helps that she is dressed smartly with strappy high heels to complete each look. Natalie Brewster styled the photoshoot.
Stats for Chicly Composed Footwear Ads
Trending: Older & Warm
Research: 2,567 clicks in 123 w
Interest: 1.3 minutes
Concept: Bionda Castana SS14
Related: 69 examples / 53 photos
Segment: Females, 18-55+
Comparison Set: 25 similar articles, including: seductive tribal fashion ads, playful party fashion ads, and surreal office-inspired fashion ads.
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