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The Bionda Castana Fall 2012 Campaign is Inspired by Film Noir

By: Meghan Young - Published: • References: biondacastana & fashiongonerogue
The Bionda Castana Fall 2012 ad campaign features much darker, more mysterious images than its previous campaign. Whereas the Spring 2012 print ads were filled with bright pastels and demure poses, this one is all about black and blood red hues as well as sexier, edgier stances. Considering that the two season are radically different when it comes to clothing, this doesn't come as a surprise.

Inspired by film noir, the Bionda Castana Fall 2012 collection and campaign was shot by United Kingdom-based photographer Aaron Tilley. The gorgeous gams were styled by Julia Brenard. She complemented the spotlit shoes and handbags with lingerie and form-fitting skirts. Effortlessly seductive, Bionda Castana Fall 2012's python, velvet, suede, pony skin and nappa styles draw on the understated sensuality of forties and fifties films. Stats for Femme Fatale Footwear Ads Trending: Older & Warm
Traction: 7,235 clicks in 127 w
Interest: 3.8 minutes
Concept: Bionda Castana Fall 2012
Related: 96 examples / 74 photos
Segment: Females, 18-55
Comparison Set: 35 similar articles, including: candy-colored kicks, kitschy 50s lookbooks, and contemporary cinderella kicks.