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Chinese Cyclist Promotes Games

By: Going Like Sixty - Published: Oct 25, 2007   Updated: Jul 6 2011 • References: spluch.blogspot
This Chinese biker took two months to convert his normal bike into the five rings of the Olympics. He will ride it around Yinchuang, China to show his welcome to Olympic competitors and visitors.
The 29th Olympic Games will officially open at 8:08 on 08/08/08, when the country, with a biggest population of the world, welcomes the most important sporting and cultural event for the first time.

Implications - The cultural and global significance of the Olympic Games is not lost on companies that use this time of year to capitalize on a large, enthusiastic audience. In this time, the rise of patriotism as well as global unity has coincided with the release of countless consumer goods that reflect both of these ideals. These include team clothing, flag art and art in motion.