Superstar

Big Babol Ads

By: Bianca Bartz - Published: May 16, 2008 • References: bigbabol.it & adofdamonth
I must have invested hours as a kid trying to blow big, pink bubbles with my chewing gum. I could blow small ones, and every once in a while I managed a big one, but it never lasted long enough to be captured in a photo. I went through all sorts of brands, including tubs of the 5 cent per piece kind. I guess I should have tried Big Babol.

This creative advertising campaign by DRAFTFCB Indonesia shows a series of four scenarios in which chewers of Bib Babol blow bubbles so enormous, they're nearly consumed by the sticky spheres. Stats for Giant Gum Bubbles Trending: Older & Chilly
Research: 8,591 clicks in 418 w
Interest: 4 minutes
Concept: Giant Gum Bubbles
Related: 46 examples / 35 photos
Segment: Neutral, 18-35
Comparison Set: 17 similar articles, including: affordable vr headsets, make-your-own smoothie bars, and celebratory peanut jars.