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Big and the Beautiful Banned Ad Recieves Superbowl Shutdown

By: Josh Mears - Published: • References: youtube & adweek
Superbowl Sunday is nearing, and while many companies battle for top ad spots, some fall into infamy such as the Big and the Beautiful banned ad. Every Superbowl Sunday, viewers are treated to four hours of amazing advertising and a football game in between. Every year, several ads get banned from being shown on national television for various reasons, and this year's casualty was the Big and the Beautiful.

The Big and the Beautiful banned ad cleverly portrays itself first as a daytime soap opera, then cuts to several scenes wherein player-type guys fight for full-figured females. The ad comes across a tad bit cheesy and seems relatively tame in comparison to previous years' pulled placements, such as the Ashley Madison campaign. Stats for Canned Hefty Hookup Ads Trending: Older & Warm
Traction: 1,188 clicks in 148 w
Interest: > 3 minutes
Concept: Big And The Beautiful Banned Ad
Related: 111 examples / 85 photos
Segment: Males, 12-55
Comparison Set: 40 similar articles, including: fast food sharing initiatives, naked near-death snapshots, and cinematic canine choirs.