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Eco-Friendly 'Beyond Her' Creates Earthy and Bright Serviettes

By: Tiana Reid - Published:   Updated: Jun 15 2011 • References: cosaverde & modishblog
Beyond Her creates eco-friendly cloth napkins that are be a bright and peppy addition to any meal. The serviettes are eco-friendly, created with water-based ink and 100 percent cotton.

At 20 by 20 inches, Beyond Her's napkins are the perfect accessory to that messy spaghetti and meatballs meal. The water-based ink makes the fabric pliable and soft, which the creator says "gets softer and dearer with time."

Implications - With issues of global warming and general concerns about the environment, products that have the larger social good in mind are appealing to many consumers. Companies should consider how to provide a product that considers a certain social issue in order to allure socially-conscious buyers.

Stats for Green Tomato Napkins Trending: Older & Chilly
Traction: 2,169 clicks in 224 w
Interest: 4 minutes
Concept: Beyond Her
Related: 51 examples / 39 photos
Segment: Females, 18-35
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