Tourism Australia is encouraging tourists to explore all the beauty of the country through this 'Best Jobs In The World' campaign. Applicants are competing with each other for chance to spend six months learning and working incredible once-in-a-lifetime jobs.
The global challenge is for adventurous young people who think they have what it takes to complete jobs requiring a very specific individual. The positions up for grabs include Chief Funster, Lifestyle Photographer, Outback Adventurer, Wildlife Caretaker, Park Ranger and Taste Master. Living in a beautiful country while working one of these amazing jobs seems like an amazing opportunity which will undoubtedly be a life-changing experience for whoever gets picked.
This rather ingenious Tourism Australia 'Best Jobs In The World' campaign is an incredibly smart tactic. Using the stunning country as a backdrop for this platform they encourage enthusiastic, hard-working people to work in the country while passionately promoting all the amazing assets the country has to offer.
Stats for Job Contest Campaigns
Trending: Older & Chilly
Research: 624 clicks in 158 w
Interest: 0.7 minutes
Concept: Best Jobs In The World
Related: 104 examples / 80 photos
Segment: Neutral, 12-55+
Comparison Set: 38 similar articles, including: luxurious lighthouse abodes, edible international flags, and painted cement installations.
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