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Color-Coordinated Accessory Sets

Bensimon and Nailmatic Make It Impossible to Be Uncoordinated

— May 15, 2014 — Fashion
The Bensimon x Nailmatic collaboration brings together what each brand does best, offering colorful shoes and nail polish that matches. These pairings will make being color-coordinated extremely effortless this spring and summer.

The shoe and single nail polish bottles are priced at $45 through Bensimon, but for a couple more options, three small 'Milkshake,' 'Jungle' and 'Very, Very Pink' sets also available, just containing just nail polish.

Considering how expensive some nail lacquers can be, this combo is a pretty winning one, since you get a new pair of shoes and a nail color that are already guaranteed to match—now the only thing you'll have to worry about is what to wear to complete the outfit.



Trend Themes
1. Color-coordinated Fashion - The trend of color-coordinated fashion offers opportunities for brands to create matching sets of clothing and accessories.
2. Collaborations in Fashion - Collaborations between fashion brands enable the creation of complementary products that appeal to consumers seeking coordination.
3. Affordable Matched Accessories - The demand for affordable matched accessories drives the opportunity to provide value sets at accessible price points.
Industry Implications
1. Fashion - The fashion industry can explore the creation of coordinated clothing and accessory sets to meet consumer demand.
2. Beauty - The beauty industry can capitalize on the trend by offering matching nail polish colors that complement fashion accessories.
3. Footwear - Footwear brands can leverage color coordination by partnering with beauty brands to offer matching shoe and nail polish sets.
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