Betty Rae Case Invented a Brand New Way to Be Gross

By: Jessica Marcel - Published: Jan 16, 2010 • References: etsy &
Betty Rae Case is selling belly button lint bears on Etsy. Now, Etsy has become known as the place to find weird and strange things (hidden among all the cool things available on the site), but this is a whole new level. If belly button lint bears are really what they claim to be, then the grossness is unimaginable. If it’s a joke…well, it’s still gross.

The bears come in glass jars; apparently, belly button lint isn’t particularly tough when it comes to handling. That’s something I didn’t need to know. Stats for Belly Button Lint Bears Trending: Older & Mild
Research: 3,498 clicks in 331 w
Interest: 4 minutes
Concept: Belly Button Lint Bears
Related: 78 examples / 60 photos
Segment: Neutral, 18-35
Comparison Set: 29 similar articles, including: vampire teddy bears, placenta teddy bears, and haute teddy bears.