The Comfortable and Stylish Bel and Bel Vespa Chair

By: Marissa Liu - Published: Oct 22, 2009   Updated: Jun 22 2011 • References: belybel
Using original parts of an Italian scooter company, a Spanish contemporary design firm created the Bel and Bel Vespa Chair. Handmade using leathers, stainless steel (for the base) and the front shield of a Vespa scooter.

The Bel and Bel Vespa Chair is a limited edition product from designers Carles Domenech and Jesus Vilarnau. They are available in red, black or silver with varying hues of leather upholstery.

Implications - The labelling of 'limited edition' on a product helps to give it an aura of exclusivity, and instill a sense of urgency into consumers' minds. The combination of these two things can help any product catapult itself from mediocre to must-have. Stats for Scarlet Scooter Seats Trending: Older & Mild
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Concept: Scarlet Scooter Seats
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Segment: Males, 18-35
Comparison Set: 21 similar articles, including: designer scooters, louis vuitton vespas, and wooden scooters.