The UJI Clock by 'Being and Dying' Changes the Way One Thinks About Time

By: Jamie Danielle Munro - May 10, 2014
References: beinganddying.tumblr & designboom
The UJI clock was designed by the team behind Being and Dying, which consists of Jonathan Chomko, Federico Floriani as well as Ivor Williams. The guys came up with a clock that changes the way one thinks about time in a slightly disturbing way.

The clock actually syncs up to one's heartbeat, and ticks on the wall the same way a regular clock would. Instead of looking up to tell the time, you are glancing up to see just how steady that health is coming along. What I love about this design is it solidifies that time for people comes with an end date, and people should make the most of their lives while they can.

Photo Credits: designboom, beinganddying.tumblr