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The Beer Tag Makes It Easier to Identify Your Bottle of Brew

By: Michael Hines - Published: • References: thebeertag & springwise
Incidents involving someone "accidentally" drinking out of your beer at a bar will soon be nonexistent thanks to the Beer Tag. The Beer Tag is a unique little beer sleeve that fits over the neck of your beer bottle to help you easily identify which drink is yours.

According to the makers of the Beer Tag, 32 percent of drinkers peel their bottle's label off and 46 percent place their bottle in a strategic location to identify it. These numbers, like the rent, are too high. The Beer Tag makes it easier to find which brew is yours and gives bars and beer companies a new means of advertising. It shouldn't be long until you start seeing these beer scarves in bars. The makers have a goal of 10,000 bars carrying the Beer Tag in three years' time. Stats for Branded Beer Scarves Trending: Older & Chilly
Traction: 842 clicks in 193 w
Interest: 1.2 minutes
Concept: Beer Tag
Related: 60 examples / 46 photos
Segment: Males, 18-55
Comparison Set: 22 similar articles, including: elegant ebony beer branding, irish-inspired alcohol branding, and novel booze branding.