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Beer for the Blind Edit


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Beer for the Blind
Published: Dec 12, 06
Comments: 1
Views: 2,994

Leave it to the Germans to find the only unexploited niche in the beer market: the blind!  Dusseldorf’s Uerige beer, one of the world’s finest, is now releasing new bottles with a braille label.  Thus, Uerige has created the first beer for the blind.  Blind activist (and beer drinker) Joana Zimmer rejoiced, “You often have no idea what’s about to go in your mouth. But with this bottle you are clearly told what it is - and that’s fabulous.”

References:  news.agendainc

Filed In:  drinking food lifestyle








Reactions

FOUR WAYS TO REACT: vote, favorite, add more examples of Beer for the Blind or comment.

shat on Apr 15, 07  0 Trends   561 Comments
The blind aren't old enough to drink!
shat on Apr 15, 07  0 Trends   561 Comments 0

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Beer for the Blind