When Confederation Studio designed the beer bottle labels on Wonton Brewery's products, they were made to be quirky. This definitely comes through, since each brew is represented by illustrated men with different, but classic beard styles. As well as having very distinct characteristics, the coloring of the beards also seems to be a reflection of the beer's color intensity as well.
With eccentricity in mind, the beer branding is made to capture the attention of adventurous drinkers, whether a newbie to the brand or a connoisseur. The whimsical drawings are paired with quirky quotes like "wisdom is in the head and not in the beard," which just add to the charm of the whole brand identity for the Wonton Brew Co. on t-shirts, glasses and coasters.
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Quirkily Bearded Brew Branding
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