Ainz & Tuple's Beauty Retail Window Prints Coupons in Many Languages

By: Laura McQuarrie - Sep 3, 2015
References: ainz-tulpe.ainj.co.jp & netimperative
People passing the Japanese Ainz & Tuple beauty retail shop are able to shop the latest makeup looks, interact with their favorites and access discount codes. This is all done through the retailer's facial recognition shop window.

Although it would be easy to recreate the experience without facial recognition technology, the brand realized that only three percent of people in Japan actually speak the native language. What makes the shop window really unique is that when people passing by go to redeem a discount, the facial recognition software detects the languate that should be printed on the coupon.

As well as appealing to locals with how-to demonstrations, stylish makeup looks and in-store applications by makeup artists, this unique beauty retail display makes it possible for the Japanese company to reach out to others who speak English, Chinese, Spanish and Russian.