The Beach 'Screw Cup' Secures Itself in the Sand

By: Akihiko Tse - Published: Sep 17, 2013 • References: gizmodo & designboom
The 'Screw Cup' is one of those ideas that you wish you could invent yourself. Simply a cup with a screw-shaped bottom, the Screw Cup is designed to do one thing and one thing only: secure the cup and keep it stable on the crumbly beach sand.

Designed by Barcelona-based Minji Jung, the cup, while able to be propped up straight -- albeit somewhat precariously when not screwed down into a soft surface -- is made of ceramic to help cool hot liquids down. The most obvious attraction, though, is the cup's ability to withstand the sandy and windy conditions at the beach. As long as the Screw Cup isn't mistaken for a sea shell by any curious children or any beach creatures, the cup completes the ideal beach experience.

Photo Credits: designboom, gizmodo Stats for Self-Stabilizing Cups Trending: Older & Warm
Research: 6,037 clicks in 140 w
Interest: 2.2 minutes
Concept: Beach Screw Cup
Related: 40 examples / 31 photos
Segment: Neutral, 12-35
Comparison Set: 15 similar articles, including: beer connoisseur glasses, flavor-instilling tea strainers, and heat-activated mugs.