The bike collaboration represents the eco-committed and earth-responsible. More recently, designers have been creating luxury bicycles to get into the eco-conscious market. The designers involved were asked to design custom Peugeot bikes. Be Cycle & Fashion gives us some pretty incredible, intricate bikes -- see some of their designs above.
Implications - In today's industry, the number of eco-conscious consumers is growing at a very rapid pace. These consumers are looking to invest in products that support a specific cause and that give back to those who are less fortunate.