The platinum-haired models in the BCBGeneration Spring/Summer 2011 campaign create a playful innocence that translates through the images. Bursting with blonde beauties, this spread is a sure-fire attention-grabber.
Implications - There are many iconic looks and styles that have established themselves as popular, lasting and unbreakable. Not only do many consumers relish in these things, they also may demand it from the industry. Companies and businesses will benefit by providing consumers with enhancements and alterations to the products they are know and prefer as it will be satisfying their expectations as well as providing a new and exciting aspect.