Entitled, "Good Boys Go to Heaven, Bad Boys?", this editorial for F****** Young! Online pushes the boundaries of modern fashion. The fashion story features Elite face Dominik who is captured by photographer Marco Mezzani’s lens.
Dominik is lensed street-side as he explores his urban neighbourhood. This edgy editorial is a play on the popular phrase "urban jungle" and highlights animal imagery and jungle printed pieces that are evocative and eye-catching.
F****** Young! Online’s vanguard "Good Boys Go to Heaven, Bad Boys?" exclusive is outfitted by Giulia San Martino. The wardrobe stylist dresses her model muse in pieces from Emanuela Luzzi’s latest collection that features oversized sweaters, printed shirt looks and sculptural coats. The designer’s pieces play with proportion and remix traditional menswear silhouettes.
Stats for Rebellious Streetside Editorials
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Research: 3,438 clicks in 98 w
Interest: 2.5 minutes
Concept: Bad Boy
Related: 109 examples / 84 photos
Segment: Males, 18-55
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