The photographer puts an interesting spin on the traditional baby portrait by making the majority of the image black and only lighting up the actual face of the the child. 'Baby Face' from Mauro Maini provides a different outlook to a child's face, bringing forth a shadowy darkness to emphasize his glowing spot-lit innocence.
Implications - In the eyes of consumers, the products that are often the most appealing are those with which individuals can forge a personal connection or relation. Products with endearing qualities are likely to generate a similar or comparable experience. Businesses that utilize this tactic will likely benefit as they will appeal to people on an individual level.