Baby Dancing to Beyonce has Internet Superstar Potential
The 'Single Ladies' video by Beyonce is already unorthodox as far as the dancing is concerned, so watching this baby dancing to Beyonce is absolutely adorable and completely unexpected.
This baby sure can boogie!
Implications - One of the best ways a company can draw attention to its brand is by generating advertising that mimics or parodies a popular viral video. By creating an ad that is a commentary on an element of pop culture discussion, the company presents itself as one with its finger on the pulse of pop culture.