The Babees Pure Organic Honey Gets a Makeover by Ah&Oh

By: Meghan Young - Published: Dec 30, 2010 • References: ahandoh & core77
Although the new look for Babees Pure Organic Honey may just be a concept at the moment, it is still one to remark on. Not only is it absolutely adorable, it is also incredibly well executed from branding to packaging.

Conceived by Poland-based Ah&Oh Studio, Babees Pure Organic Honey identity concept features a bumblebee aesthetic that is entirely appropriate. The custom-made, hand calligraphy logo softens the geometric look of the packaging. According to the studio, "Through this project we tried to encourage kids to reach for honey instead of refined sugar." Stats for Cute Bumblebee Packaging Trending: Older & Mild
Research: 22,854 clicks in 281 w
Interest: 4 minutes
Concept: Babees Pure Organic Honey
Related: 92 examples / 71 photos
Segment: Neutral, 18-35
Comparison Set: 34 similar articles, including: multi-purpose booze bottles, pencil-drawn packaging, and back-to-basics branding.