These Ads for Azul Airlines Show the Ease of Discovering New Worlds

By: Laura McQuarrie - Jun 17, 2016
References: voeazul.br & adeevee
This print advertisement series for Brazil's Azul Airlines highlights how easy it can be to discover places here on Earth that feel like a visit to another planet.

At first, these ads seem to encourage people to do the impossible and visit Pluto, Uranus and Saturn. Just beneath this text, the ads reveal that the rugged landscapes depicted in each advertisement can be found in closer-to-home locations like New Mexico, Nambia and Norway.

In recent years, the mainstream has discovered a newfound interest in space travel that stems from pop culture influences and new scientific developments, which is being reflected in everything from fashion and technology to food. These clever travel ads from Azul Airlines remind people that there is still so much to discover here on our own planet Earth.