Sexist Ads To Appeal to Men Edit
Axe Cottage Ads

Axe’s new commercial is the embodiment of any guy’s dreams. Which is understandably why it might be considered sexist, thanks to a portrayal of women as helpless and sad without a man.

The video shows a cottage with an assortment of hot and attractive girls in bikinis, all solemn and sad because… they need a man! The tag line of the video spot is “You’re Needed at the Axe Cottage”. The images are accompanied with a classical music score that culminates with a guy spraying Axe. Now, go take care of these girls…

See a recent Axe Bullet commercial (with 8 more axe commercials inside):

Naughty Superman Vision? - Axe ‘Bullet’ Lets You See Through Clothing (Ad) (VIDEO)

Axe has released a sexy and fun commercial for its new Axe Bullet product. Axe bullet is a miniature container that you can always have in your pocket for that special “opportunity”. The video follows a young guy that sees attractive girls who appear to lose their clothes as soon as they get close … [More]