Ideas
Explore the world's #1 largest database of ideas and innovations, with 462,195 inspiring examples.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,990 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,242 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,990 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,213 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 462,195 cutting edge ideas.

Reduced Fat Avocados

The 'Avocado Light' Boasts 30% Less Fat Than Its Classic Counterpart

— October 13, 2017 — Lifestyle
Food distribution company Eurobanan recently developed the Aguacate Light (Avocado Light) exclusively for the Spanish market, offering a low-fat avocado alternative that reportedly contains 30% less fat than comparable avocados. As well as boasting a reduced fat content, the all-new kind of avocado is also said to have a mild flavor and a pulp that's "juicier" than normal.

Although it might seem unusual for the classic avocado to be modified in any way, previously there have been party-sized avocados that have been introduced to supermarkets in the UK, as well as small-scale "babycados" that weigh in at just two ounces.

The Aguacate Light is set to officially make its debut in just a few days at the Fruit Attraction trade fair in Madrid, following which it will be available at select supermarkets and speciality stores.
Trend Themes
1. Low-fat Avocados - The 'Avocado Light' offers a low-fat alternative to traditional avocados, creating an opportunity for health-conscious consumers and the food industry to capitalize on the demand for healthier options.
2. Modified Avocado Varieties - The development of party-sized avocados and small-scale 'babycados' suggests a growing trend towards diversifying avocado offerings, presenting an opportunity for innovative product development and targeted marketing.
3. Enhanced Avocado Characteristics - The introduction of avocados with a mild flavor and juicier pulp opens up possibilities for appealing to new customer preferences, paving the way for product differentiation and market expansion.
Industry Implications
1. Health Food Industry - The development of low-fat avocados aligns with the ongoing trend of health-conscious eating, creating opportunities for companies in the health food industry to incorporate these avocados into their product offerings.
2. Supermarket Retail - The introduction of modified avocado varieties like party-sized avocados and babycados presents an opportunity for supermarket retailers to stock unique avocado options and attract a broader customer base.
3. Food Manufacturing - The emergence of avocados with enhanced characteristics, such as a mild flavor and juicier pulp, can inspire food manufacturing companies to create innovative avocado-based products that cater to evolving consumer preferences.
1.4
Score
Popularity
Activity
Freshness