William Whistle's Branding Boasts Illustrated Design Elements

By: Jana Pijak - May 8, 2015
References: thedieline
William Whistle's artistic tea packaging boasts an artisanal quality and is adorned with bold typography and illustrated details. The brand's branded tea boxes feature a slew of fresh flavors and include 'Orange and Lemon,' 'Classic Black' and 'Moroccan Mint' varieties.

Reflective of its organic ingredients, the brand's artistic tea packaging also features a blend of monochromatic and colorful imagery that is enhanced with strategic hues. Each hue is representative of a tea's flavoring -- think green for mint and yellow for lemon -- and is eye-catching yet subtle in its visual aesthetic.

William Whistle's packaging inspires designers and makes tea drinkers curious about its dynamic and delicious product range. Overall, this branding example celebrates artistry and is reflective of the food industry's recent focus on engaging packaging.