Pet Insurance Provider 'More Than' Created Interactive Art for Pets

By: Laura McQuarrie - Aug 24, 2016
References: morethan & eventmagazine
'More Than' pet insurance recently set up a unique gallery exhibition that was filled with art for pets.

The free two-day contemporary art exhibition featured artworks by Dominic Wilcox and other artists, which were specifically designed to be enjoyed by pet owners and their furry companions. Some of the interactive pet-friendly exhibits included 'Cruising Canines,' which simulated the experience of riding inside of a vehicle with an open window, as well as 'Dinnertime Dreams,' which took the form of a giant ball pit that looked like an oversized dog bowl filled with kibble.

The scented artworks that adorned the walls were painted specifically to suit the range of colors that dogs see and were mounted at a dog's eye level for optimal viewing.