Arano 'Keeping It Real' Juice Ad Campaign

The Arano 'Keeping It Real' ad campaign promotes products from New Zealand juice company Arano. The clever print ads play with the concept of senior -- as in old -- orange squeezers flaunting formidable biceps and serious attitudes. Posters with lighthearted quips to entice the juice-drinking public are also part of the printed ad media.

Valencia Orange, Grapefruit, Pineapple and Tomato juices are a few of the Arano Keeping It Real flavors. The company also markets yogurt and fruit smoothies.