I don't know anyone who experiences difficulty pouring liquids from plastic bottles, but I'm assuming at least a few people do. Otherwise GR would have had no reason to launch the Aqua Jar.
The Aqua Jar created by industrial design lab GR is an attachment that transforms any plastic bottle into a pitcher for easy pouring. The Aqua Jar is formed from biodegradable and recyclable plastic.
Implications - In today's fast-paced society, one of the best ways a company can make an impact is by developing a product that is both a novelty item and a pragmatic one. By creating something special and original that serves an everyday purpose, a brand establishes itself in the subconscious of a consumer as one that is inventive and practical.
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Interest: 4 minutes
Concept: Bottle Pouring Converters
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Segment: Neutral, 18-35
Comparison Set: 23 similar articles, including: bottomless water bottles, collapsible water bottles, and illustrated water bottles.
Bottle Pouring Converters
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