The APC Madras Collection Follows a Specific Pattern

By: Alex Scott - Published: Mar 23, 2010 • References: & hypebeast
It seems patterned and plaid board shorts have become a big thing in the last couple of summers and the APC Madras collection looks to reinforce that trend with a selection of summer wear that comes rich with detail and design. Often when one thinks of plaid or checkered clothing, one's mind immediately goes to thick, non-breathable clothing, but the garments in this line look nice and breezy.

Though only containing a few select items right now, the APC Madras collection will offer more menswear items closer to summer. This kind of patterning always gets a big response from the hipster crowd so there's no doubt in my mind that the streets will be flooded with selections from this line once the warm weather hits. Stats for Preppy Checkered Menswear Trending: Older & Mild
Research: 9,153 clicks in 322 w
Interest: 4 minutes
Concept: APC Madras Collection
Related: 114 examples / 88 photos
Segment: Males, 18-35
Comparison Set: 42 similar articles, including: school boy fashion, casual luxury collections, and working man menswear.