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The Anthropost Experiment Forges a Community from Forgotten Notes

By: Allison Love - Published:   Updated: Jun 15 2011 • References: anthroposts & notcot.org
The Anthropost Experiment takes lost and forgotten Post-it notes and puts them online -- similar to the PostSecret phenomenon.

There are currently 335 scanned Post-it notes available on the site; each is clickable so you can read its text. Some feature simple directions or phone numbers, while others are cryptic and even a bit confidential. See some of the images from the Anthropost Experiment above.

Implications - With technology developing at an incredibly fast rate, it becomes difficult to appreciate traditional forms of communication. These Post-it notes demonstrate how consumers are still fascinated with offline technology. Companies should consider how to revamp traditional technologies to hone in on this desire.

Stats for Post-it Note Communities Trending: Older & Chilly
Traction: 5,630 clicks in 230 w
Interest: 4 minutes
Concept: Anthropost Experiment
Related: 70 examples / 54 photos
Segment: Females, 18-55
Comparison Set: 26 similar articles, including: stop motion post-it commercials, exotic tattoos, and memory loss photography.